A indústria dos animais de estimação cresce acentuadamente | Vídeo

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The business of pets is growing at a staggering rate in this edition of The Exchange we explore how owners are going to extra length to ensure our beloved pets are well taken care of Welcome to The Exchange from our studios here in Doha now we all know how

Much we love our pets but how does that translate into the world of business well consumers across the planet are spending fortunes trying to ensure that our loved companions are happy and healthy according to a recent report by Bloomberg intelligence the Global Pets Market is worth $320

Billion a huge figure but let’s look at what is predicted to happen in less than a decade demand for all things pet related is set to accelerate with increasingly bigger numbers forecast for the near future all this means that by 2030 the pet business is forecast to be

Worth half a trillion dollars statistics good enough to get more than a few Tales wagging one of the biggest growth areas is in pet travel earlier I spoke to Sonia Morgan to find out about her company pet travel EU a business committed to keeping our furry friends safe on the

Move we are a pet travel company we do International Air Travel any anywhere in the world and we also do European Road Transport we specialize in individual Road Transport which is slightly different from other people we’re not pet cers where we put a load of animals in the van we travel them individually

So we just tra travel one family’s pests from A to B by Road I would never send an animal on a rot that I would not send my own animals on I think that is the most important there are some Airlines we’re very fond of using and some we are

Not so fond of using um what is very important is that your dog or cat is used to as travel box because it is after all um a unusual situation for a dog or a cat but if they’re used to the Box they are going to travel in then

They will treat that as their primary environment and once an animal is used to its primary environment you can put that primary environment anywhere and they feel happy potentially it will grow um people will continue moving around the world European Road Transport seems to be going up as well um people are

More and more concerned about their pets um that everything is correct for them and that is the nice part of our our job is that we can help people do it correctly interesting stuff there showing just how businesses can help move our pets across the world but what

About companies that look after our pets while we’re at work well we sent our reporter Jack parck to find out just how they operate hi guy meet Teddy this is my three-year-old haves toy poodle crust and he and I are off today to meet a dog daycare business called okazu which was

One of the first here in Brussels to professionalize the service okazu Vans like this one head out every morning to pick up 100 dogs like Jamie per day dog owners pay €435 monthly for five 1 and 1 half hour walks a week this business was started

In 2010 by Karina Kosh who saw a gap in the Belgian Market 1 years before there was no really professional uh indeed uh service we we wanted to to give indeed professional uh contracts the first customers were foreign people for them it was usual to have this kind of

Service uh in Belgium not not really okazu employs 10 full-time dog walkers who let the dogs run in this Forest here on the outskirts of Brussels Teddy is absolutely loving this he thinks he’s one of the big dogs pet ownership has been increasing dramatically here in Belgium 12% in the

Past 2 years alone nearly in three Belgian households now has a dog Karina says she’s constantly having to put dogs on her waiting list we need staff we need to train staff and so yeah uh we we could grow uh very fast uh but uh here

In this kind of business uh we need to take the time to grow okazu success reflects a global trend of pet powerered economic growth dogs like Jamie might be adorable but they’re also worth a lot of cash for businesses like this Jack perck there and our special reporter Teddy showing us just how

Companies are taking advantage of this surge in demand well as people are becoming more health conscious we’re also doing the same for our pets I caught up with one of Europe’s leading figures in pet food and supplies he told me just how valuable this part of the market is becoming

One of the key things we will continue to see is the increase of calorific coverage in the markets where pet owners are still converting from home prepared pet food to more commercial pet food so we see that a lot in Central and Eastern Europe so that will continue to be a key

Growth driver for the category to having both lower carbon products as well as more recyclable packaging so those are things that we think will certainly be of more consumer interest and finally We Believe consumers will be interested in paying more for better products particularly as it relates to better

Science and so we’re putting a lot of energy on our own part into creating more specific nutrition Solutions specifically catering to nutritional needs of pets now it’s time for our regular feature business in 60 seconds start the clock Apple will be announcing the results for the first quarter of the

Year this month stock for the company was high throughout 2023 with the launch of the iPhone 15 which sold out in nearly every corner of the globe bosses will be hoping this translates to good news for shareholders and McDonald’s will be announcing their corely results this month with the fast food franchise

Going from strength to strength in 2023 the company will be hoping to continue this good performance with a strong start to 2024 shareholders will be hoping financial success stays on the menu and 2023 was a busy year for Elon Musk and he’ll be hoping that Tesla continues its strong performance in the

First quarter of 2024 with the company set to announce a huge range of products this year it looks like good news for shareholders could be on the way so pets are big business it seems that despite Space Age advances in technology and economic disruption some things don’t change this need for the

Love and companionship that billions of us have with our cats dogs and other animals is stronger than ever and businesses Great and Small are poised to take advantage well that’s all we have time for on this edition of the show thank you for watching please do check out euronews.com for all your latest

Business news and join us again next time on the exchange